It is extremely common nowadays for companies to use customizations of personalized items in order to shamelessly promote their name. Offering freebies at trade shows and exhibitions is one of the most popular ways to get customers to remember you, order from you or sample your product. The use of almost any item can be a form of promotion, such as pens, pencils, key rings, note pads, tote bags, travel mugs and bottled water. It is a growing trend for companies to have bottled water with custom labels to hand out to their customers at such places as the trade shows and expos.
Promotion is cheaper now than it has ever been. With the mass production of all manner of ‘cheap and cheerful’ items, executive toys and presentation sets, ranging from a very low price to high end sales, anything can be personalized to the point that it can sell your business or company’s name.
We often see people carrying key chains or wearing a baseball cap with a local or national company logo on it. This is a form of promotion that a business can have many types of control over. For instance, let’s take a local builder’s merchant. They might produce their own baseball caps to hand out to customers who spend a certain amount of money with them, or they might purchase a whole batch to take to a trade show, or they might sell them to recoup their costs.
Promotion through Water
Water is a commodity that no matter where you go you will always need. Most trade shows, expos, comic-cons or other mass gathering with no doubt have water available for the public to either take for free or buy. Making the most of your advertising is basically using your skills to think outside the box—or in this case outside the bottle. Using water bottles to promote your company and its product is easy if you put the item or the company name on the label. Customizing the labels with something clever or catchy will help your customers remember it, remember you and buy your product.
Customized labels don’t have to focus totally on self-promotional of a product either; they can also be customized to suit the particular company whose water it is they are selling, as with ‘in-house’, there is also in-house water.
To order the best bottled water custom labels, contact iCustomLabel and check out their list of items available.
